Latitude Financial
Brand, website and a modern content strategy (UX, SEO, AEO, GEO and accessibility) on a headless Contentful and Gatsby stack.
What the work delivered.
Brand and website on a fast headless stack (Contentful + Gatsby).
Content strategy spanning UX, SEO, AEO, GEO and accessibility.
Built to be found in search and in AI answer engines.
The challenge
Latitude Financial is one of Australia's best-known consumer finance brands, and its digital presence has to work as hard as its products: fast, accessible, and found not just in search but in the AI engines that increasingly answer for it.
What we did
We delivered brand and website work on a modern headless stack, Contentful and Gatsby, alongside a digital and content strategy built for how people find brands now. That meant UX and accessibility done properly, and SEO extended into AEO and GEO, so Latitude shows up in Google and in the AI answers people increasingly rely on.
Scope
- Brand & website
- Headless build (Contentful + Gatsby)
- Digital & content strategy
- UX & accessibility
- SEO, AEO & GEO
Platforms & tech
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